SEMA BAŞOL, global marketing and public relations executive
Sema Basol is a global marketing and public relations executive with over 25 years of experience both in the U.S. and Turkey. She has worked with multi-billion dollar corporations, small businesses, start-up ventures, non-profits such as educational and cultural institutions, business executives, government representatives and public figures in both countries. She has launched new businesses and organizations, organized high profile events and executed publicity programs for corporations and individuals.
Sema worked close to 19 years at Mattel Inc. where, as Director of Consumer Products, she built Mattel brands into new businesses that generated annual sales of $300 million in international markets. Under her leadership, sales tripled in the last four years through product launches in new categories and channels as well as through dramatic improvements in quality and design of licensed products.
Over the years, Sema has taken an active role in non-profit organizations, Turkish-American affairs, community organizations and arts. She is currently Program Director for Global Women’s Leadership Network, sponsored by Leavey School of Business at Santa Clara University.
During the last fifteen years, Sema has organized numerous events and fundraisers for U.S. government representatives such as Congressmen Dan Burton, Jim Moody and Stephen Solarz. She has also hosted Turkish diplomats, visiting Turkish business executives and government representatives.
Collaborating with the museum officials and the U.S. organizing committee, Sema coordinated the Southern California fundraising benefit for the Treasures from the Topkapi Exhibit on the West Coast. As the Turkish-American community liaison, Sema had the opportunity to work with the internationally acclaimed theatre, opera and television director Peter Sellars who produced and directed the biennial Los Angeles Festival, a celebration of arts from around the world.
Sema has a B.A. degree from Bogazici University and an M.B.A. from UCLA Anderson School. Her studies in the U.S. were jointly sponsored by U.S. AID and Turkish Educational Foundation. Sema is married to Dr. Bulent Basol and has two sons. They divide their time between their homes in Los Angeles and San Jose, California.
Born in Turkey Nov. 22, 1930. visited the German and St. Benoit French College during the WW II. Master of Science in Electrical Engineering from the Technical University of Aachen/Germany. Designer at Brown Boveri/Switzerland. Lt.Eng. in the Turkish Army in Iskenderun 1960-62. Bechtel & Co. in Montreal and J.J.Henry in Philadelphia. U.S. Naval Forces and promotion with Ph.D. from University of Pennsylvania. Retired as Prof.Eng.
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